Lights out 8.30pm, 31 March 2012
But it's not to save an hour's electricity. It's something much bigger. WWF's Earth Hour is about people coming together to put the focus on this brilliant world we all share - and how we need to protect it. Not just for an hour a year, but every day.
Because a healthy planet isn't just good for polar bears or tropical tree frogs. It's essential for us all. It's easy to forget how much we depend on it for food, fuel, water, fresh air... And the truth is, our modern lifestyles have been taking a toll on our planet.
WWF already tackles a lot of the environmental impacts - like deforestation, endangered species, and the impacts of climate change. But Earth Hour is a chance for everyone to say they'll do their bit. And that's never been more vital.
And, Earth Hour is a celebration. It's always a night to remember - whether it's a special candlelit evening at home with friends or family, or a night out on the town, or watching the spectacular global switch-offs from landmarks like the Eiffel Tower, the Pyramids of Giza, Times Square, Sydney Opera House...
And everyone's invited.
Why is Earth Hour important?
The way we live has impacts that we can't always see or haven't experienced directly. From extreme weather changes such as flooding or drought, to food shortages, the loss of species and deforestation.
So Earth Hour is not about saving an hour's electricity, it's much bigger than that. It's about realising that the actions we take, from the energy we use, to the food we buy and water we drink, has an effect on the world. We all depend on our amazing planet and need to look after it - not just for an hour a year, but every day.
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